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General Store 
The store has recently completed another large upgrade and repair project. We learned this past spring underground fuel pipes would no longer pass the yearly test. We also knew we had other upcoming mandatory updates that would need to be completed before 2020.
As of this writing, all known repairs and upgrades except one have been completed. During the 14 day project, the store remained open and continued to sell all products except fuel. New fuel dispensers were installed and operational  on November 13th. Thanks to our many loyal customers and neighbors who support us. We maintained more than half our regular customer count during construction.
The store’s annual anniversary celebration was held up until repairs could be completed. December 7th and 8th are the dates for this year’s event. Many free samples and door prizes will be given away. Please stop in.
Christmas trees are being sold with proceeds going to the Multiple Sclerosis Society. Santa Claus will be making his annual appearance at the store December 8th. Santa will be asking children for their gift requests and handing out treats from 11:00 AM until 2:00 PM. We’re not sure, but Mrs. Claus might be coming too.
We want to remind our customers of other services and merchandise offered at the Center Valley General Store:
  • 24-hour card activated pumps
  • DNR licenses and permits
  • Kerosene
  • Feed for livestock, dogs, cats, birds, deer, horses and poultry
  • Propane – fill, exchange and new tanks available
  • CENEX lubricants
  • Shavings and barn lime
  • ATM
  • Gift card outlet center
  • Greeting cards and postage stamps
  • Dupont cheese
  • Cold weather needs including hats, gloves, anti-freeze, ice melt, gasoline antifreeze, ice scrapers, etc.
  • Kerrigan Brothers wine
  • Maple syrup from Buhrandt Farms
  • Wisconsin Lottery
  • Fertilizer and chemicals for lawn, garden and pond
Suggestions on how we can improve our service to you are always welcome. In closing.
Chris Jurgens, Store Manager

354 Morrow Street
Seymour, WI 54165
Phone: (920) 833-2349 or (800) 686-1336 


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